2014 Royal Rumble Social Media Stats

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Sunday’s Royal Rumble pay-per-view ranked #3 on Nielsen’s Twitter TV Ratings, trailing CBS’s “Grammys” awards show and ABC’s “The Bachelor”. The event topped other Top 5 finishers E!’s “Keeping up with the Kardashians” and Bravo’s “Real Housewives of Atlanta.”

Nielsen calculated a “unique audience” of 2.430 million for the Rumble, which Nielsen describes as the total number of Twitter accounts generating at least one tweet pertaining to a specific show. The total number of impressions was 27.082 million, which was more than #2-ranked “Bachelor.”

The Rumble was ranked #8 on all of TV based on the “unique audience” figure for the week of January 20th-26th. However, the Rumble’s total impressions ranked #3 for the week.

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