John Cena Films Fruity Pebbles Commercial, SI Profiles WWE Executive

Posted by Steve Carrier on Friday, March 15th, 2013

johncena

- John Cena filmed a Fruity Pebbles commercial earlier today. Here is a photo from the shoot.

Photo of John Cena from the Fruity Pebbles Commercial

- The Stamford Advocate published a story about the “Be a Star” rally held at a school in Stamford, CT yesterday. WWE chief marketing officer Michelle Wilson commented on the program, stating that “it’s been a huge success” and that the company has done “hundreds of rallies.”

- Sports Illustrated has listed Michelle Wilson as one of the “10 most influential women in sports.” Here is an except about her from an article.

“Wilson has served as the Chief Marketing Officer of the WWE since 2011. Wilson oversees WWE’s global marketing and integrated brand initiatives, including pay-per-view, advertising, promotions, research, creative services and public and government relations. In addition, she oversees WWE’s integrated media sales and sponsorship business. Before joining the WWE Wilson was Chief Marketing Officer of the USTA (2001-2009). From 2000 to 2001, she was Vice President of Marketing for the XFL.”

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