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James Storm Reveals How Much Money Beer Money Drew From Merchandise

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james storm

Beer Money was one of TNA’s greatest ever tag team, and James Storm recently revealed just how popular the duo was.

When discussing with The Angle Podcast about if the team could reunite in WWE, Storm admitted he is confident they’d be good merchandise sellers, as the duo once made TNA a million dollars in just one year.


“You know, I don’t know if we’d be a top team. We’d be one of the top merchandise sellers, I’ll tell you that… because we made TNA like a million dollars in one year just off Beer Money merchandise so, I could only imagine with the WWE machine behind it or whatever. But, that’s hearsay, so we never know until maybe it happens so…”

Storm has recently made a couple of one-off appearances for IMPACT, and he spoke about the relationship he has with Scott D’Amore which has allowed those to happen.

“It was just Scott D’Amore, you know, messaged me and was like, ‘Hey, we’re going to be in Nashville filming. Just wanted to see if you happen to be available. We’d like for you to come in and be in this Battle Royal, a surprise entry or whatever’ and I was like, ‘Yeah sure. Whatever you guys need or whatever’ and we talked about it and agreed on it and then, when I was up there, they wanted me to come back the next day but I had [a] prior engagement. I had do an autograph signing or whatever so — they said, ‘Well, Alex Shelley got hurt, so [would you] like to come back and be [in] a tag team with Chris Sabin?’ I was like, ‘Yeah.’ Number one, it’d be fun and number two, I want to prove to everybody else that I can go out there and still go when I need to and so it was just one of those things. He’s like, ‘Alright, cool.’ So, I landed at 12 o’clock, drove right to the building, got dressed and performed, and did what was asked of me.”

James Storm also has a great working relationship with Billy Corgan and David Lagana, whom he worked with for NWA. He admitted that both men were actually trying to help give him the push to get to WWE when they brought him on board.

“I called David Lagana and Billy [Corgan] and talked to them, because I still had a rollover clause at the beginning of February in my contract, and they were like, ‘Look, as long as you can give us one date to drop the belts’ and I was gonna do that WrestleMania weekend when they do all the shows and I was like, ‘Yeah. I’ll do the right business. Whatever you guys need, just let me know…’ because they told me, ‘This was actually our goal to get you there [WWE]. You belong –’ not saying that NWA is not a big stage but, ‘You belong on the bigger stage. That’s where you belong’ and so I always thought that was really cool of Billy and Dave.” (H/T to POST Wrestling for the transcriptions.)

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IMPACT Wrestling Hardcore Justice Results: Title vs Career, Hardcore War, Women’s Weapons Match & More

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IMPACT Wrestling Hardcore Justice

This show is currently streaming on IMPACT Plus and FITE. Women’s wrestling legend Jazz puts her career on the line for one last chance at Deonna Purrazzo and the Knockouts Championship this afternoon. Plus an 8-man Hardcore War, a women’s weapons match to determine the #1 contender and more.

IMPACT Wrestling: Hardcore Justice Results
April 10, 2021


Triple Threat Tag Team Match: Josh Alexander & Petey Williams def. TJP & Fallah Bahh and Ace Austin & Madman Fulton. This was a preview for the X-Division title match at Rebellion with all three competitors finding tag partners. All six looked great with non-stop action. Lots of innovative offense but not so much that they were just running through spots aimlessly. Fulton and Bahh looked like monsters and then collided at the end. The finish saw Petey hit the Canadian Destroy on the champ, Austin, while Alexander slapped an ankle lock on Bahh for the submission.

“Chairly Legal” Match: Shera def. Hernandez. Two big dudes brawling around smacking each other with steel chairs. Shera superplexed Supermex into a pile of chairs at the end but he somehow kicked out. Rohit Raju ran out and hit Hernandez in the head with a chair to allow Shera to get the win. Looks like Rohit is trying to mend fences after their fallout.

Doc Gallows def. Black Taurus. This was way too slow for my taste as Gallows controlled most of the offense. It ended with another distraction/interference finish with Karl Anderson getting on the apron. Gallows powerbombed him to win. Taurus is WAY too good to be in spots like this. Reminds me of how TNA used Okada when he was young.

“Crate American Bash” Match: Matt Cardona def. Johnny Swinger. There were creates on each of the turnbuckles with things instead. I have no idea why. One of them had a mouse trap that Swinger caught his fingers on.

Sami Callihan def. Sam Beale. Callihan issued an open challenge before the match. This was basically a squash that Callihan won with the Cactus Piledriver.

Hardcore Blindfold Rules: Jake Something def. Brian Myers. Both men had blindfolds on with weapons everyone. Commentary talked a surprise amount about them maintaining contact and wrist control to make it at least somewhat “technical”. Of course Myers ended up removing his mask with the ref down and superkicked Something. Cardona came out with one of the crates from earlier and slid it into the ring. Something broke it over Myers’ head and action figures flew everywhere, allowing him to hit the Black Hole Slam for the win.

Weapon’s Match: Tenille Dashwood def. Rosemary, Alisha Edwards, Havok, Su Yung and Jordynne Grace. They did some cool tricks with sillouettes and lighting effects to make it look like Su Yung returned and attacked “Susan” to take her place in the match, which scared the hell out of everyone. Tenille won after spending most of the time running away from people and trying to get involved as little as possible. Kaleb with a K got taken out early in the match by all the women, but came back at the end to cost Jordynne the match.

Title vs. Career: Deonna Purrazzo (c) def. Jazz to retain the Knockouts Championship. These two had a good, physical match. Jazz may be a bit more limited than she was in her prime but it’s awesome that she got to come back, kick ass, have some good matches and end her career on her own terms.

Hardcore War: Violent By Design def. Rich Swann & Willie Mack & Eddie Edwards & Trey Miguel. Everyone entered one at a time so there was constantly a numbers game advantage until the end, like in WarGames. So this was originally Tommy Dreamer’s main event as he had booked the whole show, but someone took him out backstage. D’Amore found a replacement in Trey Miguel who came out last with a crowbar to clean house. It occured to me at the end that EY has a torn ACL and I don’t even know how the dude was moving around, let alone doing some of the spots he was doing. Mack took the fall after EY hit him with a piledriver.

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Chairs Match, Hardcore War, Triple Threat Tag & More Announced For IMPACT Hardcore Justice

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IMPACT Wrestling Hardcore Justice

Seven matches have now been announced for IMPACT Wrestling Hardcore Justice.

We now know that Ace Austin will defend the X-Division Championship against Josh Alexander and TJP in a triple threat match at IMPACT Wrestling Rebellion on April 25. Ahead of that, each wrestler will find a partner for a triple threat tag team match at Hardcore Justice.


Tommy Dreamer will also look to teach Violent By Design a lesson after the group attacked Chris Harris backstage and left both Chris Sabin and James Storm lying unconscious in the ring. It’ll be Dreamer and three mystery partners against the whole group this Saturday.

Doc Gallows vs. Black Taurus, Shera vs. Hernandez in a Chairs Match, and Brian Myers vs. Jake Something in a Hardcore Blindfold Match have all been announced for Hardcore Justice. Something was caught in the crossfire between Myers and Matt Cardona this week on IMPACT Wrestling television.

Join us this Saturday at 3:00 PM ET for live coverage.


IMPACT Wrestling: Hardcore Justice
April 10, 2021

Title vs. Career
Deonna Purrazzo (c) vs. Jazz

Triple Threat Tag Team Match
Ace Austin & Partner vs. TJP & Partner vs. Josh Alexander & Partner

Number One Contender’s Weapons Match
Jordynne Grace vs. Susan vs. Tenille Dashwood vs. Havok vs. Rosemary vs. Alisha

Hardcore War
Violent By Design (Eric Young & Joe Doering & Cody Deaner & Rhino) vs. Tommy Dreamer & Three Mystery Partners

Hardcore Blindfold Match
Brian Myers vs. Jake Something

Chairs Match
Shera vs. Hernandez

Doc Gallows vs. Black Taurus

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4/8 IMPACT Wrestling Results: Road To Hardcore Justice, Omega & Swann Clash In Six-Man Tag

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IMPACT Wrestling Results
April 8, 2021

* * *


— Havok & Jordynne Grace & Rosemary def. Alisha Edwards & Nevaeh & Tenille Dashwood. This was a preview for the six-woman Weapon’s Match at Hardcore Justice this Saturday. Rosemary was the one who got the hot tag and the win at the end, catching Alisha with the Red Wedding. Havok and Nevaeh were focussed on each other the whole time after their recent split and both went through a table.

— Matt Cardona was asked his thoughts on Brian Myers rejecting his challenge and wasn’t upset because as he’s said repeatedly, he didn’t come to IMPACT to dig up issues with his old tag team partner. Tonight he’s got Jake Something to focus on.

— It is confirmed that Taylor Wilde is behind the recent vignettes featuring a return/debut in the Knockouts division. They’re not advertising a date yet so the most likely scenario is either at Rebellion or the TV tapings immediately after the PPV.

Jake Something vs. Matt Cardona ended in a No Contest. This was fun while it lasted and succeeded in making Something look good, as they’ve been building him up recently. Brian Myers attacked both men and went after Cardona’s eye. He changed his mind and accepted the challenge for a match at Rebellion.

— XXXL confronted Trey Miguel who continued to claim he wouldn’t be teaming up with Sami Callihan, tonight or any other night, despite them being advertised for a tag team match.

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